Novara Labs

Play · Create · Connect

Mobile games
for global players.

We bring together game development, monetization and global publishing.

Original mobile puzzle concepts: a corgi block puzzle and a bird exploring an island, shown on two phones.
Original concept visuals. Not released product screenshots.

Our Approach

From idea to global launch.

Discover, build, validate, launch, learn and scale—with evidence guiding the next step.

  1. 01

    Discover

    Study markets and player needs.

  2. 02

    Build

    Build gameplay and product prototypes.

  3. 03

    Validate

    Test on devices and in markets.

  4. 04

    Launch

    Prepare stores and global releases.

  5. 05

    Learn

    Learn from product and growth data.

  6. 06

    Scale

    Expand markets for validated products.

Our focus

The play experiences we focus on.

We explore casual, hypercasual and hybrid mobile games, with a focus on approachable play and commercial validation for global markets.

Casual

Accessible play, everyday fun.

Hypercasual

Quick sessions, clear interactions.

Hybrid

Core play with room to grow.

Discuss Your Product
Original concept visuals. Not released product screenshots.
People · Games · A brighter tomorrow

About

Built around play. Designed for global markets.

About

We bring together data-informed product selection, development, monetization and global publishing to turn promising game ideas into mobile experiences.

We develop and publish casual, hypercasual and hybrid mobile games, connecting creative production with engineering, testing and lifecycle operations.

Capabilities

One connected set of capabilities.

Explore our capabilities
01

Game Development

We build mobile gameplay and product systems with Unity and Cocos, with engineering and device adaptation for Android and iOS.

02

Production

We produce code, prototypes, game art, store assets and localized creative materials to support development and publishing.

03

Global Publishing

We prepare products for store submission, localization and release, with commercial validation for overseas markets.

04

Monetization

We integrate ad mediation, advertising and in-app purchases, considering monetization alongside the player experience.

05

User Acquisition

We support creative testing, user acquisition and campaign iteration for overseas mobile game markets.

06

Data & Live Operations

We connect event instrumentation, attribution and retention, LTV, CPI and ROI analysis with version iteration and lifecycle operations.

Partnerships

Let's build the next opportunity together.

We welcome conversations with developers, publishers, platforms and production partners working on mobile games for global markets.

Publishing & co-publishing partnersAdvertising & monetization platformsTeams with authorized game productsDevelopment & art production partners
Partner With Us

Contact

A good game starts with a conversation.

Tell us about your product, platform or area of expertise.

Start a Conversation